With more than 900,000 apps on Apple App store and 800,000+ on GooglePlay, it’s probably no surprise that mobile developers are now changing their focus from building apps for consumers, to companies and their staff.
What’s surprising is how significant the new demand is. A new survey shows a 43% increase in reports of developers creating apps for businesses and their employees in the second quarter of 2013, with some 63% reporting “increased” or “greatly increased” demand for enterprise apps in the past six months.
The services range from cafeteria apps that tell workers what food is on offer on any given day, to expense management apps and portals for finding customer information.
Larger corporations also tend to require a broad range of staff apps, which vastly outweigh their requirements for customers.
While a large brand like Kelloggs might have two or three consumer-facing apps, they might need 30-50 for their employees, or in the case of a company like Genentech, upwards of 100, [Genentech] expect to have 500 employee-facing apps by 2015,” .
Sincerely
Richard Rabins
Alpha Software Corporation